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AIB is committed to providing their customers with excellent customer experience. With this in mind they have adopted a User Centred Design approach in the ongoing development of their digital products and services. In order to achieve this Frontend has worked with AIB since 2001 conducting extensive research, design and testing programmes across customer channels including:
Research and consumer testing programmes are fed back into the design process to improve the customer experience and help the bank make informed business decisions based on customer needs. Sample projects include:
To find out more about our experience and services, contact us.
frontend.com, 7 Westland Court,
South Cumberland Street, Dublin 2, Ireland
Email: mail@frontend.com
IRELAND +353 (0)1 611 46 30
UNITED KINGDOM +44 (0)8450 829 044
SWITZERLAND +41 (0)21 634 2437